Taking passengers onto local waterways is nothing new to Shaver. He had a similar venture in Indianapolis and in Denver, where he enjoyed great success with a 92 percent satisfaction rate on social media. And he also worked locally at Smith’s Cross Lake Inn in the 1990s.
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This challenge is compounded by the closure of many rural banks. Larger banks often buy smaller banks, then close branches in more rural markets. There are now 625 rural counties in the country without a community bank. There are 37 counties without a single bank, and 115 counties served by just one bank.
What they will not do, because they can't, is remember: Remember a time before the 9/11 attacks, or the changes in American society that took place in the aftermath of those attacks. They won't be equipped to yearn for better days that they've only heard about at second-hand from their parents and grandparents.